privacy policy

Veloce Limited

We ask that you read this privacy policy carefully as it contains important information on who we are, how and why we collect, store, use and share personal information, your rights in relation to your personal information and on how to contact us and supervisory authorities in the event you have a complaint.

This privacy policy is divided into the following sections:

  • Who we are
  • Our websites
  • Our collection and use of your personal information
  • Transfer of your information out of the EEA
  • Cookies and similar technologies
  • Your rights
  • Keeping your personal information secure
  • How to complain
  • Changes to this Website privacy policy
  • How to contact us

Who we are

www.veloce.gg (the “Website”) is operated by Veloce Esports Limited, a company incorporated under the laws of England and Wales, with a registered office at 34 Anyards Road, Cobham, Surrey, KT11 2LA.

We collect, use and are responsible for certain personal information about you. When we do so we are regulated under the General Data Protection Regulation which applies across the European Union (including in the United Kingdom) and we are responsible either as ‘controller’ of that personal information, or where we are providing a service to an organisation with which you are associated, or with whom you are employed as ‘processor’ for the purposes of those laws.

Our websites

This privacy policy relates only to your use of the Website, and to the associated website www.veloce.store (the “Store”).  

Throughout our Website and/or the Store we may link to other websites owned and operated by third parties to make additional products and services available to you.  These other third-party websites may also gather information about you in accordance with their own separate privacy policies. For privacy information relating to these other third-party websites, please consult their privacy policies as appropriate.

Our collection and use of your personal information

We collect personal information about you when you access our Website or the Store, register with us, contact us, send us feedback, purchase products or services via our Store, and complete customer surveys or undertake other activities via our Website or the Store.

We collect this personal information from you either directly, such as when you register with us, contact us, or purchase products or services via our Website or the Store or indirectly, such as through your browsing activity while on our Website or the Store (see ‘Cookies’ below).

The personal information we collect about you depends on the particular activities carried out through our Website or the Store. Such information includes:

  • your name, address and contact details
  • date of birth, where you provide it (or where we require it in order to verify your age)
  • details of any feedback you give us by phone, email, post or via social media
  • information about the services we provide to you
  • your account details, such as username, login details
  • details on how you use the Website and/or the Store;

We use this personal information to:

  • create and manage your account with us
  • verify your identity
  • operate our Website in accordance with our contractual obligations
  • provide goods and services to you
  • provide you with service and information notifications
  • notify you of any changes to our Website or to our services that may affect you
  • improve our services

Neither the Website nor the Store is intended for use by children under the age of 18 and we do not knowingly collect or use personal information relating to children.

Our legal basis for processing your personal information

When we use your personal information we are required to have a legal basis for doing so. There are various different legal bases upon which we may rely, depending on what personal information we process and why.

The legal bases we may rely on include:

  • consent: where you have given us clear consent for us to process your personal information for a specific purpose
  • contract: where our use of your personal information is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract
  • legal obligation: where our use of your personal information is necessary for us to comply with the law (not including contractual obligations)
  • legitimate interests: where our use of your personal information is necessary for our legitimate interests or the legitimate interests of a third party (unless there is a good reason to protect your personal information which overrides our legitimate interests)

Who we share your personal information with

We may disclose your personal data to any member of our group of companies (this means our subsidiaries, our ultimate holding company and all its subsidiaries) insofar as reasonably necessary for the purposes, and on the legal bases, set out in this policy.

We may disclose your personal data to our insurers and/or professional advisers insofar as reasonably necessary for the purposes of obtaining or maintaining insurance coverage, managing risks, obtaining professional advice, or the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

We may disclose profile data, enquiry data and transaction data to our suppliers or subcontractors insofar as reasonably necessary for: performing all or part of the services on our behalf, and/or for administration of the Website and the Store, and/or services, and/or for marketing appropriate goods or services to you, fulfilling orders for goods or services made by you through our Website and the Store.

Financial transactions relating to our Website, the Store and services, and to goods and services offered through our Website and the Store are handled by our payment services providers, whose details are available from us on request. We will share transaction data with our payment services providers only to the extent necessary for the purposes of processing your payments, refunding such payments and dealing with complaints and queries relating to such payments and refunds. You can find information about the payment services providers' privacy policies and practices at their respective websites.

Where relevant to your enquiry, we may disclose your enquiry data to one or more of those selected third-party suppliers of goods and services identified on our Website or the Store for the purpose of enabling them to contact you so that they can offer, market and sell to you relevant goods and/or services.  Each such third party will act as a data controller in relation to the enquiry data that we supply to it; and upon contacting you, each such third party will supply to you a copy of its own privacy policy, which will govern that third party's use of your personal data.  We do not have any control over the third party’s use of your data.

In addition to the specific disclosures of personal data set out in this section, we may disclose your personal data where such disclosure is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.  We may also disclose your personal data where such disclosure is necessary for the establishment, exercise or defense of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

Some of those third-party recipients may be based outside the European Economic Area — for further information including on how we safeguard your personal data when this occurs, see ‘Transfer of your information out of the EEA’.

We will share personal information with law enforcement or other authorities if required by applicable law.

We will not share your personal information with any other third party.

Whether information has to be provided by you, and if so why

No data needs to be provided by you if you simply wish to browse the Website and/or the Store.  Information about the way you use the Website and/or the Store may be collected through cookies (see below), but you will not need to input any information.

Transfer of your information out of the EEA

We may transfer your personal information to the following which are located outside the European Economic Area (EEA) as follows: 

The hosting facilities for our Website are situated in Ireland by Amazon.com, although it is possible that in the future they may relocate their hosting activities outside the EEA.  In such an event, we will ensure that we have an appropriate agreement in place to maintain control and safeguards over your personal data.


We use Webflow to build our Website, and we have a contract with them to ensure that we have appropriate controls over the data they process on our behalf.  

We use Google Analytics to track data and analytics, and we have a contract with them to ensure that we have appropriate controls over the data they process on our behalf.  

We use Mailchimp to process some of our communications outside of the Website, and we have a contract with them to ensure that we have appropriate controls over the data they process on our behalf.  

We use Shopify.com to operate our ecommerce platform, and we have a contract with them to ensure that we have appropriate controls over the data they process on our behalf.   

We use Hotjar.com to provide some analysis of the use of the Website by members, and we have a contract with them to ensure that we have appropriate controls over the data they process on our behalf.  

If you would like further information please contact us (see ‘How to contact us’ below). We will not otherwise transfer your personal data outside of the EEA or to any organisation (or subordinate bodies) governed by public international law or which is set up under any agreement between two or more countries.

Cookie Policy and similar technologies

Please read this cookie policy carefully as it contains important information on how we use cookies on our website. 

Our website

This cookie policy only relates to your use of the Website, and/or the Store.

We may post links to third party websites.  These other third-party websites may also use cookies or similar technologies in accordance with their own separate policies. For privacy information relating to these other third-party websites, please consult their policies as appropriate.

About cookies

A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.

Cookies may be either "persistent" cookies or "session" cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

Cookies that we use

We use cookies for analysis - we use cookies to help us to analyse the use and performance of our website and services (cookies used for this purpose are: Google(_ga, _gid, G_ENABLED_IDPS), Hotjar(_hjClosedSurveyInvites, _hjDonePolls, _hjMinimizedPolls, _hjShownFeedbackMessage, _hjid, _hjRecordingLastActivity, _hjTLDTest, _hjUserAttributesHash, _hjCachedUserAttributes, _hjLocalStorageTest, _hjIncludedInSample, _hjAbsoluteSessionInProgress)

Cookies used by our service providers

Our service providers use cookies and those cookies may be stored on your computer when you visit our website.

We use Google Analytics to analyse the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Google's privacy policy is available at: https://www.google.com/policies/privacy

We use Hotjar to keep track of user web interactions. This service uses cookies for distinguishing each individual user session. You can view the privacy policy of this service provider athttps://www.hotjar.com/legal/policies/privacy

Managing cookies

Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can however obtain up-to-date information about blocking and deleting cookies via these links:

https://support.google.com/chrome/answer/95647?hl=en (Chrome);

https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences (Firefox);

http://www.opera.com/help/tutorials/security/cookies/ (Opera);

https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies (Internet Explorer);

https://support.apple.com/kb/PH21411 (Safari); and

https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy (Edge).

If you block cookies, you will not be able to use all the features on our website.

If you do not want to accept any cookies, you may be able to change your browser settings so that cookies (including those which are essential to the services requested) are not accepted. If you do this, please be aware that you may lose some of the functionality of our website.

For further information about cookies and how to disable them please go to the guidance on cookies published by the UK Information Commissioner’s Office, www.aboutcookies.org or www.allaboutcookies.org.

Our contact details

You can contact us: by post, to the postal address given above; using our website contact form; by email, using info@veloce.gg.

Please contact us, if you have any questions about this privacy notice or the information we hold about you.

Data protection manager

Our data protection manager's contact details are: evan@veloce-esports.com

Do you need extra help?

If you would like this notice in another format (for example: audio, large print, braille) please contact us (see ‘How to contact us’ above).

Changes to this policy

This policy was published on 10th March 2021  and last updated on 10th March 2021.

We may change this policy from time to time, so please check it each time you visit.  

Your rights

Under the General Data Protection Regulation you have a number of important rights free of charge. In summary, those include rights to:

  • fair processing of information and transparency over how we use your use personal information
  • access to your personal information and to certain other supplementary information that this Privacy Notice is already designed to address
  • require us to correct any mistakes in your information which we hold
  • require the erasure of personal information concerning you in certain situations
  • receive the personal information concerning you which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to a third party in certain situations
  • object at any time to processing of personal information concerning you for direct marketing
  • object to decisions being taken by automated means which produce legal effects concerning you or similarly significantly affect you
  • object in certain other situations to our continued processing of your personal information
  • otherwise restrict our processing of your personal information in certain circumstances

For further information on each of those rights, including the circumstances in which they apply, see the Guidance from the UK Information Commissioner’s Office (ICO) on individuals rights under the General Data Protection Regulation.

If you would like to exercise any of those rights, please:

  • email, call or write to us
  • let us have enough information to identify you including at the very least your name, and email address;
  • let us have proof of your identity and address (a copy of your driving licence or passport and a recent utility or credit card bill), and
  • let us know the information to which your request relates, in as much detail as possible

Keeping your personal information secure

We have appropriate security measures in place to prevent personal information from being accidentally lost, or used or accessed in an unauthorised way. Other than information which is available to other users of the Website, we limit access to your personal information to those who have a genuine business need to know it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality.

We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.

If you want detailed information from Get Safe Online on how to protect your information and your computers and devices against fraud, identity theft, viruses and many other online problems, please visit www.getsafeonline.org. Get Safe Online is supported by HM Government and leading businesses.

How to complain

We hope that we can resolve any query or concern you raise about our use of your information.

The General Data Protection Regulation also gives you the right to lodge a complaint with a supervisory authority, in particular in the European Union (or European Economic Area) state where you work, normally live or where any alleged infringement of data protection laws occurred. The supervisory authority in the UK is the Information Commissioner who may be contacted at https://ico.org.uk/concerns/ or telephone: 0303 123 1113.